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Privacy Policy

Please see below for our Privacy Policy

Our Cookie policy can be viewed here Cookie Policy

1. Data Protection

Under the Data Protection Act Cruise Direct has a legal duty to protect any information we collect from you. CruiseDirect.co.uk safeguards your data and maintains security standards to prevent any unauthorised access. Acting as a travel agent, CruiseDirect.co.uk will pass your details onto any third party tour operator / travel company as necessary to complete your travel booking.

2. External Links

CruiseDirect.co.uk features links to other websites - including all the links on our 'links' pages. This privacy policy applies only to our website. When clicking through to another website we strongly recommend reading its Privacy Policy, especially as the way in which information may be collected from you may vary. Please note that links to these external websites are not covered by our ABTA Membership, ATOL Membership or any of our other memberships/associations. Any views or opinions along with special offers and promotions on external websites may not represent the product offering/opinion or special offers at CruiseDirect.co.uk or its associated brands.

3. Newsletter

CruiseDirect.co.uk collects email addresses of those users wishing to join our weekly opt-in email newsletter. This information is held securely and is not given out to any third party. You may unsubscribe at any time by following the instructions on the current newsletter.

4. What information do we collect?

We collect information from you when you register on our site, place an order, subscribe to our newsletter, respond to a survey or fill out a form.

When ordering or registering on our site, as appropriate, you may be asked to enter your core: name, e-mail address, mailing address, phone number or credit card information. You may, however, visit our site anonymously.

5. What do we use your information for?

Any of the information we collect from you may be used in one of the following ways:

a. ; To personalise your experience

(your information helps us to better respond to your individual needs)

b. ; To improve our website

(we continually strive to improve our website offerings based on the information and feedback we receive from you) 

c. ; To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs)

d. ; To process transactions

Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested.

a. ; To administer a contest, promotion, survey or other site feature

b. ; to send periodic emails

c. The email address you provide for order processing, will only be used to send you information and updates pertaining to your order and where you may to choose to receive special offers.

6. How do we protect your information?

We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information via our website.

We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Database to be only accessed by those authorised with special access rights to our systems, and are required to keep the information confidential.

After a transaction, your private information may not be kept on file for more than 60 days. 

7. Do we use cookies?

New laws came into force in the UK that affects most web sites. If cookies are used in a site, the Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2011 (UK Regulations) provide that certain information must be given to that site's visitors and the user must give his or her consent to the placing of the cookies. Currently we use the following cookies - Google Analytics - this does not disclose your personal details, this program is used to tell how many visitors have visited our website each day, what they clicked on and where about in the world you live.

Other cookies we use are Chart beat which enables us to track visitor numbers, the location of the visitor and what pages you click on, we also use a cookie for our adverts on the homepage via Google which tailor make the adverts on some of the pages of the website to your requirements. Other cookies we make use of are for twitter and ad insight which is used in conjunction with our pay per click campaigns via Google ad words. The final cookie we use is for each session which enables us to track the referral domain along with our AdSense campaigns via Google.

Further information on the cookies we use at Cruisedirect.co.uk please contact us directly in writing, email or telephone via our contact us page.

Please understand that at any stage you can choose not to accept cookies via CruiseDirect.co.uk by making a change in your browser, please view your browser help section for further information and advice. 

8. Do we disclose any information to outside parties?

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.  

9. Third party links

Occasionally, at our discretion, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

10. Children’s Online Privacy Protection Act Compliance

We are in compliance with the requirements of COPPA (Children’s Online Privacy Protection Act), we do not collect any information from anyone under 13 years of age. Our website, products and services are all directed to people who are at least 16 years old or older.

11. Online Privacy Policy Only

This online privacy policy applies only to information collected through our website and not to information collected offline.

12. Terms and Conditions

Please also visit our Terms and Conditions section establishing the use, disclaimers, and limitations of liability governing the use of our website at www.cruisedirect.co.uk. Full terms and conditions can also be requested

13. Your Consent

By using our site, you consent to our web site terms and conditions and privacy policy,

14. Changes to our Privacy Policy

If we decide to change our privacy policy, we will post those changes on this page, and/or update the Privacy Policy modification date below.

This policy was last modified on 20/01/2017

15. Contacting Us

If there are any questions regarding this privacy policy you may contact us using the information below, any queries will be accepted in writing to the below


Cumbria Contact Centre
Emlyn Hughes House
Abbey Road
LA14 5PQ